Must A Wannabe Content Creator Friend Stop Exploiting People for Content?

The Prosecution: Beth

At times I'm recorded while I’m eating. It's jarring to spot myself on her social media – it’s like a jumpscare.

My best friend of a decade, she, labels herself the “content queen”. It’s fun for a bit, but it weighs on our relationship.

Being highly outgoing, there's a constant urge the need to document everything all the time. During meals out, she says, “The phone eats first,” and takes photos with bright lighting, which induces embarrassment. I don’t like it when strangers see her posing or filming – I experience secondhand embarrassment. It also frustrates me because the food gets cold.

She isn’t exactly an influencer yet, but Marielle is trying to be. She makes video blogs about city life, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I prefer not to be dragged into it. On occasion she films me while I’m eating, or simply tagging along. I’ll see myself on her Instagram later, and it pops up like a jumpscare: I’ll have bare-faced, making a strange expression or be captured while eating. It’s uncomfortable.

She also expects me to film her at inconvenient times. Sometimes I'm in conversation to someone else, or we’ll just be spending time in the street. I feel like our bond has transformed into me being her unpaid videographer. She could easily hire someone if she wanted professional shots. When I brought up my discomfort about the situation, she brushed it off. I've been invited to several industry functions, which was nice, but that doesn’t make up for all the time and effort I invest assisting her create material.

I’m grateful that she has helped me with my career in design, but I don’t want our connection to become just a ledger of exchanges. I don't believe she’s fake or inauthentic, but sometimes it seems that if the camera is out, we will start performing in a way that makes us look good for her channel.

Her directive is, “OK, look happy!” and record me laughing with someone. It feels forced. It's crucial her to recognize that our decade-long friendship still has limits. I love being with her, but I also want to enjoy it without being recorded, edited, or shared for an viewers. I’m not a accessory for her Instagram.

The Other Side: Marielle

I hope Beth to see that the content we make together can get us a foot in the door.

I am passionate about creating videos. It's more than a hobby; it’s part of who I am. Creating videos and documenting experiences online allows me to express myself and connect with people in new ways.

I don’t see myself as a full influencer yet, but it's savvy to generate income from your passions. I admire people on social platforms who pull off that style of casual, DIY film-making.

Content creation is my version of living actively: observing the details, posting them with an audience that appreciates the art behind it. I never intend to make Beth uncomfortable. Bringing her to industry events was my way of sharing opportunities, giving her a opportunity to experience exclusive moments that could benefit her career in design too. That isn't blackmail, it's simply being pragmatic.

I would take her to these events even if she didn’t help me, but I desire her to see what the content we make together can get us: a foot in the door. I understand not all people enjoys being on camera, but sometimes spontaneity is what makes content genuine. Appearing on video occasionally is an inherent aspect of being my companion. I would delete anything she requested, but she hasn't made such a request yet.

I don’t expect anyone to be my personal filmmaker, but companions support one another in minor capacities. My assumption was filming a short video now and then would be enjoyable for her. Creativity flourishes in partnership, and having Beth around makes projects energetic and pleasurable. I never force her to take part in anything, and I’d never deliberately humiliate her. But filming together occasionally is part of how I document our time together.

I value Beth’s friendship profoundly and don’t want making videos to drive a wedge between us. I’m willing to find middle ground: like asking before recording, and avoiding shots that might make her uncomfortable.

This isn’t about control, it’s about sharing my world while still considering hers. Obviously making content is not a substitute for real connection: it’s just part of how I live my life and I desire her to be included in a way that’s agreeable for each of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop recording herself and her friend when they are out together?

Nothing is more excruciating than having a friend point a camera at you. I get that it's her job, but I don’t make friends come to my workplace. Perhaps she can find influencer friends to collaborate with. With the dark, looming future of AI, human connections are the only thing we have – don’t waste them!
A respondent, 25

When pursuing something professionally, you can’t ask your friends for assistance every time, even if they have done it before. If Marielle loves creating, that doesn’t mean all those around her is content. She needs to respect her friend's privacy.
Another reader, 26

She may enjoy producing videos and showing off her life publicly, but it isn't for everyone. It was kind she has assisted her friend professionally, but she must to hear what her friend desires.
Emma, 27

It seems like you value each other, so hold on to that and make sure it’s the focus in your relationship. Create some real experiences, where genuine feelings are preserved, not digital scrapbooks. In fact, public figures who seem to reveal their worlds actually have more privacy than it seems.
One opinion, 53

She seems to be neither present nor authentic when she’s with Beth – she's on the job. Each appears confused as to where the line is. The answer is not found in trying to change one another, but in each establishing clear boundaries around what feels acceptable to them and determining if there is an mutually agreeable compromise.
A final view, 71

Now You Be the Judge

Consider this question: has she been over-exposing their bond?

Christy Fowler
Christy Fowler

A seasoned gaming journalist with over a decade of experience covering online casinos and slot reviews across the UK market.